ICICI Bank on Tuesday announced the launch of mobile app development challenge -'ICICI Appathon'. The programme calls on developers, technology companies, startups, technopreneurs and students to create the next generation of banking applications on mobile.
Hosted on the IBM Bluemix cloud based platform, 'ICICI Appathon' will offer a diverse set of over 50 APIs (Application Programme Interface) from ICICI Bank and its group companies namely ICICI Prudential Life Insurance, ICICI Lombard General Insurance and ICICI Securities. As a first, payment APIs from 'Visa' and the 'Unified Payment Interface' API from NPCI will also be available for the app development challenge. Visa and NPCI are the partners of 'ICICI Appathon.'
Top three winners of the ICICI Appathon challenge will get over Rs 20 lakh of prize money. They will also be given a chance to be mentored by the event partners.
Three 'ICICI Appathon' champions will be selected by a jury of eminent leaders from the BFSI segment and startups. All participants will be judged on five criteria that include uniqueness, functionality, business potential, user experience and scalability.
The registeration for the programme began on Feb 16 and will end on March 1, 2016. The shortlisted candidates will given access to the APIs hosted on the IBM Bluemix platform on March 5, 2016. The finalists will be announced on April 7, 2016.
"Through the 'ICICI Appathon', we want to broad base and leverage on the innovative ideas and the exceptional talent in our developers, technopreneurs and technology startups. We believe that programmes like these will encourage young developers to create world class banking applications on mobile and will strengthen the Government's 'Digital India' mission. We hope to get ideas for some exceptional apps at the end of this development challenge, " Chanda Kochhar, MD & CEO, ICICI Bank said.
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Source: ICICI Bank launches mobile app development challenge, winners to get over Rs 20 lakh
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